SPAI » Eric Reiss

Eric Reiss
w Instytucie Informacji Naukowej i Bibliotekoznawstwa AP
17 – 20 stycznia 2008

W dniach 17-20 stycznia 2008 r. będziemy gościć p. Erica Reissa – dyrektora Instytutu Architektury Informacji, przewodniczącego corocznych konferencji dla architektów informacji European IA Summit oraz autora książki Practical Information Architecture (Addison-Wesley, 2000). Podczas pobytu wygłosi m.in. dwa wykłady (streszczenia poniżej).

Information Architecture – bringing common sense to the digital age
Architektura informacji. Czyli jak zachować zdrowy rozsądek w erze cyfrowej

(abstract)
Information architecture (IA) only received its name fairly recently. Yet for as long as there have been multiple objects – from books to beer cans – there have been people looking for useful ways to sort them. However the ability to identify categories, name them, and effectively put objects into these categories has been around since the dawn of time. Information architects spot recurring patterns, organize meaningful categories, give things names people will recognize, and put information where people will easily find it. Today, information architects help businesses arrange their products and services; they help airports design signs passengers see and understand; and they help search engines accurately index the internet. As a result, information architecture is one of the fastest-growing and most highly paid specialty in the digital age.

Miejsce: Uniwersytet Jagielloński IINiB, ul. Gronostajowa 7,
17.01 (czwartek) godz. 14.30-16.00

Information architecture – communicating our message, innovating our product, ensuring our future
Architektura informacji - komunikacja, innowacja i gwarancja naszej przyszłości

(abstract)
We know intuitively that information architecture provides real value for our clients. Yet how can we educate the business community so that they better understand what we do and why they need us to do it for them. At the same time, we are also feeling pressure from business analysts and others related specialists who are doing strategic work that directly affects our own efforts. What is happening in Europe these days? How can we establish our profession, innovate our offerings, and prepare for the future of our craft and community?

Miejsce: Akademia Pedagogiczna w Krakowie, IINiB, Audytorium W. Danka,
18.01 (piątek) godz. 13.00-15.00

Szczegółowe informacje:

Stanisław Skórka

skorka@ap.krakow.pl

Powrót do strony: SPAI  | IINiB

Kraków 2008. Statystyka